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Loyalty and rewards infrastructure for businesses

Enabling businesses around the world to drive growth, loyalty, and engagement across customers, employees, partners, and merchants.
The Giift Product Suite

A fully integrated suite of loyalty and rewards solutions

Comprehensive solution for enterprises to manage customer loyalty at scale
Explore LBMS
End-to-end rewards, incentives, and payouts automation platform for enterprises
Explore Xoxoday
All-in-one employee engagement platform for people-first companies
Explore Empuls
Frictionless sales commission automation platform to build efficient sales engines
Explore Compass
Global rewards redemption and exchange platform with 10mn+ reward options
Explore Marketplace
Solution for merchants to create and share offers, promotions, and discounts globally
Explore GiiftBox

Designed to drive growth across teams

From building customer loyalty to generating demand through rewards, Giift offers effective solutions to attract, activate, and nurture your key growth drivers: customers, employees, partners, and merchants.
Customer Loyalty

Grow and retain a large base of loyal customers with Giift’s end-to-end loyalty infrastructure to build scalable customer loyalty programs.

Program Configuration

Launch personalized loyalty programs with multi-attribute rules that include transactions, occasions, behavior, tiers, and more.

Easy Integration

Plug your loyalty program into your existing CRM or transaction systems for a seamless setup.

Loyalty Tiers

Reinforce brand affinity by designing loyalty tiers to offer higher rewards for higher levels of loyalty.

Data-driven Insights

Optimize your loyalty program based on data-driven insights to achieve continuous growth.

Employee Engagement

Build a happy workplace by enhancing communication, building communities, gathering feedback, and recognizing achievements.


Roll out surveys and get analytics to gauge employee morale.

Rewards & Recognition

Celebrate significant milestones in an employee’s career.


Promote communication, and keep everyone informed.


Automated and flexible gifting with access to an extensive rewards catalog.

Sales & Channel Incentives

Motivate your sales team and channel partners to close more deals by delivering a frictionless compensation experience.

Sales Commissions Management

Launch commission plans in minutes. Publish leaderboards and get regular reports.

Incentivize Agents, Wholesalers, and Dealers

Launch innovative commission programs with full transparency into targets, earnings, and an ETA on payouts.

Medical Sales Rep Commission

Transform how you manage, pay, and reward your pharmaceutical and medical sales reps every pay cycle.

Insurance Policy Commissions

Motivate your agents with a gamified experience. Give them live access to their OTEs and commissions.

Rewards & Gifts Marketplace

Leverage the world’s largest rewards and gifts marketplace with 10 mn+ options spanning 30+ categories to drive growth across various business initiatives.

Headless API Integrations

Easily integrate our global rewards infrastructure with your existing systems

Limitless Possibilities

Harness the power of rewards and gifts for customer loyalty, survey incentives, referral rewards, and much more.

Seamless Fulfilment

Effortlessly manage the delivery of digital and physical products across the globe

Personalized Catalog

White-label your rewards catalog to align with your brand and customize it to suit your business needs

Merchant Offers

Increase turnover and attract new buyers by easily creating offers like vouchers, coupons, special offers, and a host of promotions digitally in a self-service mode.

Customizable Template

Create the template you want so that it matches your brand and your requirements.

Multiple Channels

Send out your campaign across different channels like your website, app, social media pages, emails, and text messages.

Increased Audience

Share offers with your customers directly and publish them to the Giift ecosystem to access an audience of over 80 million.

Advanced Reporting

Access reports to monitor the performance and ROI of your offers and modify them in real time if necessary.

Products that scale with your business

With a scalable, secure and privacy-first approach, our products are built to meet the needs of enterprise businesses in every industry.
Security and privacy

Certified and compliant with the leading security standards including ISO 27001, GDPR, HIPAA, CCPA, and SOC 2, with additional security measures like two-factor authentication (2FA) for login.


We support multiple languages and currencies with presence in 100+ countries, ensuring availability of our loyalty, rewards, payouts, and commissions infrastructure across the globe.

Access management

Our products support a wide range of single sign-on (SSO) options and a multi-level access management capability to support various users with different roles and permissions.

Scalability and agility

Our products are built on a microservices architecture, which allows us to deploy new features quickly and ensures that our services scale seamlessly to suit the business needs.


We offer pre-built integrations with all leading Sales, HR, Marketing, and other platforms, along with robust API libraries to integrate our loyalty, rewards, incentives, and payout infrastructure.


From onboarding to continuous ongoing support to our customers and end-users, our dedicated support team ensures that your experience with Giift remains seamless and hassle-free 24/7.

The backbone for loyalty, rewards, incentives and payouts


Choice of rewards




End users




Customers worldwide​


Countries covered

Trusted by enterprises around the globe

Our loyalty management shines through Giift

“We sincerely appreciate Giift’s level of detail and accountability. We have seen tremendous improvement in customer engagement and recommend them to other banks and contacts.”

Siny Antony Davis

Manager - Cards Portfolio Management, Retail Banking Group – CBI

A cutting edge system and the right partner to grow with

“Giift works with us across 17 countries in Africa. They are extremely flexible and supportive. The system is cutting edge - from the UI to the options provided to our consumers.”

Motaz Ben Saoud

Corporate Retail Officer, OLA ENERGY

Very responsive with 100% uptime

“Thanks to Xoxoday, we can now automate the incentive procurement and distribution, thus saving high costs and time. The overall online respondent experience has also been excellent.”

Ravi Gour

Regional Panel Leader (Asia-Pacific)

Consulting firm nurtures a culture of rewarding

With Xoxoday, Capgemini revolutionized its rewards and recognition program to a comprehensive one with a maximum redemption rate.

Biju Samuel


Our trusted partner in becoming the best booker rewards program

“We have received tremendous response from agencies, bookers, and suppliers across 14 countries on the ease of use of the platform. Giift is helping us make TBO+ the best Booker Rewards Program in the B2B travel space globally.”

Vijayeta James

Global Sales Effectiveness Leader, TBO Holidays

Increased rewarding efficiency - 52% of employee

Our employees really like the Xoxoday rewarding process. The customer service that they offer is exceptional and commendable. That was the most important criteria for us to decide on them.

Human Resource Business Partner