We’re officially on board as Eastern Bank Ltd.’s loyalty program partner.

Dhaka, 11 December 2019

We are delighted to announce that Giift has ventured into a new market – Bangladesh! Today, we’re officially on board as Eastern Bank Ltd.’s Loyalty Program Partner. It’s an honour for us to be associated with one of the largest banks in Bangladesh, a market that’s full of potential for growth. Here’s a look at the signing ceremony with our esteemed new client at their head office in Dhaka. With this, we strive to take our loyalty offerings to newer horizons!

Our technological expertise will be channelized into developing a program for EBL that enables the bank to improve customer loyalty. In a competitive market, where banking services are widely on offer, EBL can retain more customers and improve customer loyalty with the offering of rewards. The bank’s customers will now be able to make the best use of membership rewards points as Giift’s redemption suite is among the largest. Members can access global brands when using membership rewards points and enjoy the widest range of choices for redemption!