March 24, 2022

We are proud to announce that Giift has acquired majority interest in Xoxoday!

Backed by Apis Partners, we now proudly own majority interest in Xoxoday, an India-based fintech disruptor in the rewards, incentives, and pay-out space.

Xoxoday provides an advanced and scalable infrastructure platform that enables businesses of all sizes and industries to automate rewards and incentives for employees, partners, and consumers. It enables rewards and incentives embedded and integrated in the flow of work across the value chain.

Ours and Xoxoday’s combined technology platform will cover the entire loyalty value chain by jointly addressing all market segments and industries. This will enable both of us to enlarge our service offerings and collectively accelerate growth globally.

Get the full scoop by clicking at the link here