TBO Holidays is a B2A (business to agent) travel portal that enables travel agents to make bookings for their customers. The company wanted to strengthen their relationship with agents based on trust and loyalty. TBO has partnered with Giift to build and manage their loyalty program for travel agents outside India. With this loyalty program, the 60,000+ travel agents on their network can redeem membership rewards across flights, hotels, vouchers and other redemption options globally. We are proud to have developed this technological solution for TBO which will enable travel agents to rapidly earn loyalty points for the bookings they make through the TBO platform. Starting with Qatar, Indonesia and UAE, this would expand to TBO’s global presence. We are glad to have collaborated with TBO as this initiative opens up a world of possibilities for travel agents to redeem membership rewards and also for the company to engage with them beyond the core booking transaction.