January 06, 2023

Giift announces a JV with Pay Shore Sarl to disrupt the Moroccan loyalty space.

We are excited to announce the rise of Gift Management Morocco Sarl in Morocco on account of the strategic Joint Venture between Giift and Pay Shore Sarl, a company registered under the laws of Morocco.

This collaboration will retain Giift’s position as an industry leader for end-to-end loyalty solutions worldwide. Using the combined strengths of both companies, this joint venture will strive to deliver excellence with country-wide expansion. It is a definitive agreement to create a joint venture that will open up new possibilities for the Giift brand in Morocco’s emerging loyalty market.

This Joint Venture will allow us to plant our roots and generate new opportunities in the Morocco region by engaging this new market with our high-end loyalty technology, bespoke next-gen loyalty solutions, and the extensive product range of our redemption suite.

The new Gift Management Morocco Sarl office will allow us to develop new resources and forge essential connections by operating in the Moroccan markets. In turn, driving brand recognition and overall exposure in the country through referrals, lead generation, targeting new prospects, onboarding new clients, sourcing authorized resellers, and signing new partnerships.

“Signing this Joint Venture is the attestation of our endeavor for global expansion and driving greater economies of scale across the loyalty industry worldwide. Giift’s presence in Morocco in combination with our Nigeria and Kenya offices, certainly gives us a provincial advantage over the African loyalty space,” says Pascal Xatart, Co-Founder and Director of Giift.